

The founding open standard for privacy in hospitality. Built with the industry. Written to last.
Every industry that people trust with their most personal moments has a shared, independent standard — aviation, finance, healthcare. Hospitality does not.
PVS exists to close that gap. Not as a badge to sell, but as a framework the industry can rely on.
Hotels claim privacy, but there’s no consistent way to verify what those claims mean.
Every property interprets privacy differently — with wildly different outcomes for guests.
The industry has no independent body evaluating privacy practice with a shared method.
Five principles applied consistently across every property and every category.
Never funded, owned, or influenced by the properties we verify.
Methodology, criteria, and outcomes designed to be published openly.
One consistent framework across every category, region, and property.
Every criterion grounded in observable, verifiable practice.
The standard evolves as the industry, technology, and threats evolve.
A verification only matters when it means the same thing everywhere. That’s why PVS is designed around observable practice — not self-reported claims.
Verifiers are trained. Criteria are public. Findings are documented. Renewal is continuous.
Rooms, corridors, common areas, and back-of-house.
Booking data, connected devices, staff access, Wi-Fi.
Staff protocols, training, incident response, accountability.
Draft · In progress
Research-informed founding draft.
Beta
Applied in pilot properties for real-world testing.
Public Release
First stable release, adopted with early partners.
Continuous
Ongoing refinement with community input.
A living document. The first public release will follow validation from the research cohort.